Handmaid’s Super Bowl Trailer
If you choose the Puppy Bowl over the Super Bowl this weekend, you will miss an ad for Hulu’s adaptation of Margaret Atwood’s dystopian novel The Handmaid’s Tale (Houghton Mifflin, 1986). Good news, it has been released on YouTube, so you can have both. [UPDATE: as a result, the book shot to #1 on Amazon’s rankings on Monday].
The Super Bowl clip features more backstory as well as footage of the terror the handmaid’s face.
Two tag lines emerge. Elizabeth Moss, playing the handmaid Offred says: “My name is Offred — and I intend to survive.”
Joseph Fiennes, playing Commander Waterford, officially empowered to imprison and force Offred to bear his child, says: “We only wanted to make the world better, but ‘better’ never means better for everyone.”
Entertainment Weekly reports on the trailer in detail.
The series will premiere on April 26, 2017. A tie-in comes out in late March: The Handmaid’s Tale (Movie Tie-in), (PRH/Anchor, trade pbk; March 28, 2017). The book is rising on best seller lists and some see that as having more to do with protests against the Trump administration than with the upcoming series. The producer and the cast themselves have called the 20-year-old dystopian novel it is based on “prescient.”